Netflix has released yet another riveting docuseries titled Bad Influence: The Dark Side of Kidfluencing. Bad Influence: The Dark Side of Kidfluencing was released on Netflix on April 9, 2025. Created by Kief Davidson, Bad Influence: The Dark Side of Kidfluencing is a three-episode docuseries that revolves around the glamourous but dark reality of kids' influencer gang named The Squad. As the name suggests, the docuseries outlines what was going wrong behind the scenes of influencer Gang- The Squad led by child influencer Piper Rockelle. Since you have landed on this page, True Scoop assumes that you have already watched the docuseries on Netflix and wondering about Bad Influence: The Dark Side of Kidfluencing Real Story and Piper Rockelle's mother Tiffany Smith. Below is all you need to know-
Who is Tiffany Smith, mother of influencer Piper Rockelle?
Tiffany Smith helped her daughter Piper Rockelle in becoming a social media influencer. If put a number, Tiffany Smith helped her daughter achieve millions of followers and dollars. However, a 2022 lawsuit unveiled an alleged darker side of Tiffany Smith. Smith raised Rockelle as a single mother while living with her parents in Canton, Georgia
Piper Rockelle, with the help of her mother Tiffany Smith, began posting videos to YouTube in 2016 at just 8 years old. The playful videos, which showed Piper doing things like getting a pet turtle or making slime out of glue, quickly began to gain popularity. As Piper started getting fame, many aspiring child stars started querying to join collaborate with her. The group of child content creators became known as “The Squad” and their videos became a YouTube sensation, racking up billions of views.
Tiffany Smith and her boyfriend, Hunter Hill were the one who used to make her videos that often go viral. However, between 2017 and 2021, several members of Piper’s original Squad quit because of the alleged toxic environment fostered by Tiffany Smith. In 2022, 11 former members of the Squad — who were all minors — filed a $22 million lawsuit against Smith, describing her as a “mean-spirited control freak” who subjected them to emotional, physical, and sexual abuse, both on and off set.
Ultimately, the lawsuit was settled out of court in 2024, with the 11 teens receiving $1.85 million.
Where is Tiffany Smith now?
Tiffany Smith and her daughter Piper were jolted by a financial hit following the 2022 lawsuit. As a result of the accusations made against Smith, YouTube demonetized Piper Rockelle’s change. It resulted her business losing $300,000 to $500,000 in monthly income. In addition to YouTube demonetizing Piper’s account “indefinitely,” the influencer also lost out on certain brand deals and partnerships as a result of the allegations against her mother.
In the meanwhile, Piper’s followers on YouTube have continued to grow, reaching more than 12 million subscribers as of April 2025. She is also active on Instagram, where she has 6.1 million followers, and TikTok, where she currently boasts her largest following at 14.8 million.
On the other hand, Tiffany Smith who was once a celebrated manager of the social media influencer has made her Instagram account private.